Facebook seems to be dying a slow death at the hands of Twitter, an addicting form of social media where users can create short "tweets" about what they are doing, what they're interested in, and what's going on around the world. As you can imagine, non-profits all around the nation are utilizing this social media form to spread the word about their efforts and progress. However, some are excelling more than others. The article below from sproutsocial.com talks about the five non-profits who are using twitter well and the impact it has had on their organizations.
http://sproutsocial.com/insights/2011/11/nonprofits-using-twitter/
If I were a non-profit, this would be the first social medium I look into simply because of how fast it is growing and how easy it is to promote your message. By developing a hashtag, organizations can create their own twitter feed and interact with volunteers, donors and community members. It is also a great way to network and form relationships with other non-profits because it allows you the opportunity to "re-tweet" and pass the message on to your followers.
Some people may think that 140 characters can't convey a big message, but I beg to differ. One look at the link above proves that small words can go a long way!
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